Reuse-Refill Canada works to lessen our reliance on single-use packaging by advancing the wide-scale adoption of reuse-refill infrastructure.
The Case for Reuse-Refill
Reuse-refill systems are integral to a well-functioning circular economy. The model allows for a container to be safely refilled multiple times to meet a consumer’s needs — all without having to produce a new container. Reuse presents an exciting opportunity to reduce waste, maximize the use of resources, and create higher-value packaging that offers significant benefits to customers and businesses.
Product CUSTOMIZATION
Create opportunities where customers can make purchases tailored to their lifestyles. They can mix and match products, personalize their own packaging, and choose quantities they actually need.
IMPROVeD CUSTOMER EXPERIENCE
Invest in well-designed, sturdier packaging to improve a customer’s overall experience and, coupled with smart packaging, provide valuable data.
CULTIVATE BRAND LOYALTY
Encourage return customers by implementing deposit and reward systems which can also help businesses learn more about their users’ preferences and habits.
How We Work
We work with governments, businesses, NGOs, and consumers to increase the adoption of reuse-refill models across Canada. Our collaborative approach amplifies business and consumer demand, pushes innovative ideas forward, and scales reuse-refill infrastructure.
ADVOCACY
Work with governments to develop innovative solutions that incentivize the adoption of reuse-refill models.
EDUCATION
Build awareness about the single-use packaging issue, and shares best practices and opportunities to shift from a linear model to a circular one.
COLLABORATION
Bring together stakeholders to address barriers to adoption and pilot solutions to overcome them.
RESOURCES
Develop materials that support the adoption and scaling of reuse-refill models.
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