International Women’s Day 2024 theme
The Government of Canada’s theme for International Women’s Day (IWD) 2024 is Invest in women: Accelerate progress.
It’s a call to action and a reminder that gender equality is one of the most effective ways to build healthier, more prosperous, and more inclusive communities.
We all have a role to play in building a future where everyone can reach their full potential.
It is time to act – because women’s success is everyone’s success.
Check out the Ministerial statement and video from the Honourable Marci Ien, Minister for Women and Gender Equality and Youth, to mark International Women’s Day 2024.
Ways to get involved
- Follow us on Twitter, Facebook, LinkedIn, or Instagram.
- Share our social media posts on March 8 and the days leading up to this important date, or start a conversation using our social media shareables below with the hashtags #IWD2024 and #InvestInWomen.
- Use the International Women's Day 2024 background below during your virtual meetings.
- Learn more about inspiring Canadian women and gender equality in Canada:
- Explore the Women in Canadian History: A Timeline showcasing the achievements of Canadian women in various fields such as politics, sciences, and the arts.
- Consult the Gender equality timeline for an overview of gender equality milestones in Canada.
- Watch Heritage Minutes videos on inspiring Canadian women.
International Women’s Day 2024 digital toolkit
Download these visuals and use them on your website, social media channels or virtual meetings.
Download all visuals (ZIP – 22 B File size) or choose the content that is most important to you based on your needs.
How to save images to your computer or mobile device
(1) Select the image
On a PC: Right-click on the image you want to download.
On a Mac: Hold down the Control key (Ctrl) and click on the image you want to download.
On a mobile device: Tap and hold the image you want to download until the menu appears.
(2) Choose “Save as”
The options on the contextual menu will vary, depending on which web browser you’re using. Some browsers may say “Save as” while others may say “Save image as” or “Save picture as.”
(3) Rename the file (optional)
A dialogue box will open, giving you the opportunity to change the file name or keep it as is.
(4) Choose a destination folder
Specify a location to save the downloaded image and click “Save.”
Web banner
Text version – Web banner
Image featuring three women from various ages and ethnic backgrounds on a lavender coloured, cloud-like background. The Canada wordmark is in the bottom left corner.
Use this banner for your web or intranet content.
Facebook, Twitter and LinkedIn
Text version – Facebook, Twitter and LinkedIn
Image featuring three women from various ages and ethnic backgrounds as well as this year’s theme "Invest in Women: Accelerate Progress" on a lavender coloured, cloud-like background. The name of the day “International Women’s Day 2024” is in the bottom right corner, and the Canada wordmark is in the bottom left corner, also on the lavender coloured background.
Use this image for your Facebook, Twitter and LinkedIn content.
Text version – Instagram
Image featuring three women from various ages and ethnic backgrounds on a lavender coloured, cloud-like background. This year’s theme "Invest in Women: Accelerate Progress" appears on the background in the top left corner. The name of the day “International Women’s Day 2024” is in the bottom right corner, and the Canada wordmark is in the bottom left corner, on the lavender coloured background.
Use this image for your Instagram content.
Virtual meeting background
Text version – Virtual meeting background
Image featuring three women from various ages and ethnic backgrounds in the top right corner on a lavender coloured, cloud-like background. This year’s theme "Invest in Women: Accelerate Progress / Investir en faveur des femmes: accélérer le rythme " appears on the background in the top left corner. The name of the day “ International Women’s Day 2024 / Journée internationale des femmes 2024” is in the top right corner under the image featuring three women, and the Canada wordmark is in the bottom left corner, on the lavender coloured background.
Use this background during your virtual meetings.
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